Module one of our interactive course deals with the importance of strategic planning as an entrepreneur. In this module we will look at the reasons why strategic planning will benefit your business and increase your chances of success, and at what stages of the business lifecycle strategic planning is necessary.

You will learn how to define your business idea by an opportunity, responding to needs in the marketplace to develop a product or service that will sell. Module one's Interactive Task will get you thinking ahead to the details of your business, while keeping it creative and fun. We will explain the differences between mission, vision and intent statements for your company, show you how to stay on track with milestone planning, and evaluate the success of your efforts.

Finally, we will discuss creating a Business Development Plan for your business, and how this course will help you do that.

Module-1 Strategic Planning Overview

• Why is strategic planning important?
• When strategic planning is necessary
• Defining your business by opportunity
• Mission / Vision and Intent Statements
• Milestone Planning
• The Business Plan
• Summary
• Quiz
• Section for Completion
  
  
  
  

Host Clip: Introduction